Welcome to the digital home of Maximilian Alexander Rupp (MAR)

Founder on paper, visionary at heart.

From creating a conceptfor a fast-casual paella restaurant,to founding a fashion brand.

…I’m quite happy with Maximilian now.

which turned into beauty for others.

Writing

Slow fashion advocates for ethical and sustainable clothing production, emphasizing quality over quantity to reduce environmental impact.

Circular fashion aims to keep garments in use longer through reuse, repair, resale, and recycling, offering a sustainable path for the industry.

The trade war's impact on slow fashion brands like HACOY presents both challenges and opportunities in the evolving market landscape.

Nope, not with me. Just think of it like checking in with a friend: If you want to be updated, remember to visit from time to time :)