Welcome to the digital home of Maximilian Alexander Rupp (MAR)
Founder on paper, visionary at heart.
From creating a conceptfor a fast-casual paella restaurant,to founding a fashion brand.
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Writing
Latest from the journal.
Do You Need an Agent or Just an Assistant?
Choosing between an AI agent and assistant depends on the task's complexity and your need for oversight.
Choices Whirl in Stillness
The hum of an old espresso machine fills the air as I grind beans for my morning coffee. The ritual is familiar, each step precise and soothing, a momentary sanctuary from the...
AI Agents: The Future of Solo Founders?
AI agents promise solo founders the ability to run businesses without hiring teams for tasks like customer support and content creation.
Press & Recognition
More Than One Thing
A weekly diary about building a slow fashion brand, making art, writing my own tools, and learning to be many things at once without apologizing for it.
If you have ever been told you are too much, this is your weekly reminder that you are not. You are just more than one thing.
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