Welcome to the digital home of Maximilian Alexander Rupp (MAR)
Founder on paper, visionary at heart.



From creating a conceptfor a fast-casual paella restaurant,to founding a fashion brand.
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Writing
Latest from the journal.

Meditation As A Tool For Focus And Calm
Meditation helps manage ADHD symptoms by improving focus and reducing impulsivity, making daily tasks more manageable.

Creating Without Algorithms: A Return to Pure Artistry
I sit at my desk, letting a brush guide me through lines unfiltered by algorithms. The shift towards authenticity in art is clear, teaching us that true creativity lies in embracing the unexpected and staying present.

How a Small Budget Can Forge a Strong Brand Identity
Waking up early in Munich, I redefine HACOY’s brand identity with clear values like sustainability and quality.
More Than One Thing
A weekly diary about building a slow fashion brand, making art, writing my own tools, and learning to be many things at once without apologizing for it.
If you have ever been told you are too much, this is your weekly reminder that you are not. You are just more than one thing.
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