Welcome to the digital home of Maximilian Alexander Rupp (MAR)
Founder on paper, visionary at heart.
From creating a conceptfor a fast-casual paella restaurant,to founding a fashion brand.
Explore Projects
Writing
Latest from the journal.
Days to Essence
How long does it take for something to truly become part of us? When we see a familiar object every day, like a tree outside my window, how many days pass before I start seeing...
Marketing Without a Budget: Creative Strategies for Small Brands
Marketing without a budget can be achieved through community engagement and leveraging user-generated content.
Echoes of Silence
The U-Bahn rattles past Turkenstrasse as I step out into the afternoon sun, the city's rhythm pulsing around me. Maxvorstadt feels familiar today, each brick and tree a silent...
Press & Recognition
More Than One Thing
A weekly diary about building a slow fashion brand, making art, writing my own tools, and learning to be many things at once without apologizing for it.
If you have ever been told you are too much, this is your weekly reminder that you are not. You are just more than one thing.
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