Guides

Atoms vs. Bits: Why Every Founder Should Build ...

Key Takeaways The Divide: Silicon Valley loves software (Bits) because it scales. The real world runs on physical goods (Atoms). The Lesson: Building software teaches you speed. Building physical products...

Atoms vs. Bits: Why Every Founder Should Build ...

Key Takeaways The Divide: Silicon Valley loves software (Bits) because it scales. The real world runs on physical goods (Atoms). The Lesson: Building software teaches you speed. Building physical products...

The Discount Trap: Why I Stopped Running Sales

Key Takeaways The Drug: Discounts are short term revenue but long term brand poison. They train customers to wait and not to buy. The Math: A 20% discount requires a...

The Discount Trap: Why I Stopped Running Sales

Key Takeaways The Drug: Discounts are short term revenue but long term brand poison. They train customers to wait and not to buy. The Math: A 20% discount requires a...

The Munich Founder's Guide: Building a Global B...

Key Takeaways The Difference: Berlin is for hype; Munich is for revenue. The ecosystem here rewards sustainable growth over "growth at all costs." The Network: Where to find the "real"...

The Munich Founder's Guide: Building a Global B...

Key Takeaways The Difference: Berlin is for hype; Munich is for revenue. The ecosystem here rewards sustainable growth over "growth at all costs." The Network: Where to find the "real"...

The Founder's Tech Stack: Why I Deleted Everyth...

Key Takeaways The Trap: We often confuse "configuring tools" with "building a business." If you spend 20% of your week updating statuses, you are an admin, not a founder. The...

The Founder's Tech Stack: Why I Deleted Everyth...

Key Takeaways The Trap: We often confuse "configuring tools" with "building a business." If you spend 20% of your week updating statuses, you are an admin, not a founder. The...

The Anti-Schedule: How I Manage Energy Instead ...

Key Takeaways The Fallacy: Time is linear, but energy is cyclical. Booking a creative task at 2 PM (during a slump) is a waste of resources. The Solution: Divide your...

The Anti-Schedule: How I Manage Energy Instead ...

Key Takeaways The Fallacy: Time is linear, but energy is cyclical. Booking a creative task at 2 PM (during a slump) is a waste of resources. The Solution: Divide your...